Ofer Oved – Medium

Ofer Oved

Are Smart Stores Really Smart?

The term “smart stores” has been accompanying the e-commerce industry for more than ten years. The thing is that only now, during the last…

Jan 1

Jan 1

If your brand has a good story you can avoid investing in advertising creative

There are many discussions around the question of the importance of creative work in the digital age — which is targeted, personal, and…

Dec 29, 2024

Dec 29, 2024

The Path to Victory in Elections Passes Through Efficient Work with Geographic Data

In recent years, many political parties have transferred most of their explanation and influence activities to social networks. From a…

Dec 23, 2024

Dec 23, 2024

Live Social Shopping — Why You Can’t Miss This Trend?

A marketing strategy that combines live broadcasting with e-commerce to create an interactive and focused shopping experience. This method…

Dec 17, 2024

Dec 17, 2024

Will smart technology make us stupid?

In many of the uses and domains — AI — gets you to the destination but completely eliminates the journey itself. the search. The way to…

Oct 15, 2024

Oct 15, 2024

Signals Marketing — You can’t succeed without it

In recent years, the field of marketing has changed its character and perceptions. The transition from one-way communication to dialogue…

Jun 24, 2024

Jun 24, 2024

E commerce ? here is the ultimate strategy to spread your products

If you have an online store or a media company, the way to success is through targeting the passionate audience for your category. This is…

Apr 15, 2024

Apr 15, 2024

You need to implement an Horizontal Content & Products spread strategy

There are several reasons why people often pay more attention to recommendations from other people rather than brand messages:

Apr 10, 2024

Apr 10, 2024

Most of the content will be prodced by machines

Distinguishing between content produced by a machine versus that created by a human being can sometimes be challenging, especially as…

Mar 10, 2024

Mar 10, 2024

How should Political parties implement a Micro-Cluster strategy ?

Micro-segmentation in political marketing involves dividing the target audience into small, specific clusters based on various demographic…

Jan 25, 2024

Jan 25, 2024

Ofer Oved

Ofer Oved

An experienced C-Level executive In High Tech & Marketing-Tech fields In large companies (as AOL, McCann Erickson ) and startups . lecturer / author/ consultant

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